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GoPro Partners with USTCC

By Ryan Cristobal - USTCC PR/Media Services Team

April 15th, 2008/Richmond, Ca. – The 2008 Nitto Tires United States Touring Car Championship is proud to announce a contingency partnership with the Northern California-based company GoPro / GoProCamera.com.

The winner of each of the 2008 Nitto Tire USTCC West Coast Races will receive a brand new GoPro Motorsports HERO Quick-release vehicle camera kit. It is a shockproof camera designed for street and track cars and motorcycles. It can also mount to any motorsports helmet and retails at motorsports retailers for $179.99, all inclusive.

“The Nitto Tire USTCC series is very excited to partner with GoPro for the remainder of the season. Their quick-release on-board cameras are amazingly convenient and the footage is high quality and very easy to upload and edit for our Final Drive TV show, (the series’ own race coverage television show)”, said Ali Arsham, series coordinator and producer of Final Drive TV.

“GoPro is also very excited to join the Nitto Tire USTCC Series. It’s one of the most exciting, high competition level motorsports series in North America. Our Motorsports HERO camera is perfect for capturing on board footage from the driver’s vantage view of all the track action. This is great not only for driver training but also for sharing the excitement of the race wih fans,” said Rod Rojas, Independent Account Manager for GoPro and facilitator of the partnership between GoPro and the USTCC.

GoPro is not only a USTCC partner but also a competitor, backing the 2008 Nitto USTCC Rookie season campaign of Rod Rojas behind the wheel of the #48 GoPro/MOLECULE/Team Cobalt California Chevy Cobalt SS. With two drivers tied for the top overall spot, GoPro and Rojas is currently in second place in overall point standings and second in the rookie of the year standings after two rounds of competition.

For more information and complete info on products and video samples visit: www.goprocamera.com

Look for GoPro snd their Motorsports HERO camera at the remaining 2008 Nitto Tire USTCC Events and at track shops and motorsports retailers near you.

GoPro is a Northern California-based manufacturer of wearable digital cameras for consumer activities including outdoor sports and motorsports. Since 2002, GoPro has been designing cameras and accessories that make it easy for people to capture images and video during their favorite activities. Its products include the patented HERO line of shockproof/waterproof wearable cameras and gear-attachment devices. For more information visit www.goprocamera.com or contact:

GoPro Media Contact:
Verde PR
Julie Evans
970.259.3555
julie@verdepr.com

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